Renault R17 Hero Section
Landing Page
Exploration
The original Renault R17 landing page obscured the car’s design with oversized text and lacked a sense of refinement. I redesigned the hero section to ensure the car remains the focal point—using bold yet balanced typography, a cleaner composition, and a minimalist layout that enhances its striking aesthetics.
At first, I considered ITC Avant Garde + Playfair Display to enhance the retro-futuristic feel, but they leaned too much into nostalgia. Instead, I found a typeface that perfectly captures the car’s spirit — modern yet timeless.
The original Renault Landing Page Design:
